Our Packaging Philosophy: Taste, Tradition, and Responsibility
For us, sustainability isn’t a buzzword—it’s a commitment. Every piece of packaging used for our laddus, murukulu, pickles, or podis reflects our ethos of eco snacks in India.
Our Guiding Principles:
Minimalism: Less material, less waste
Recyclability: More reusable, less landfill
Biodegradability: Naturally decomposable options
Local sourcing: Supporting Indian artisans and packaging startups
By integrating these values into our packaging design, we aim to create a brand experience that aligns with eco-conscious lifestyles.
From Plastic to Purpose: Our Packaging Milestones
Our transition wasn’t overnight. It’s been a multi-stage evolution, starting with basic material swaps and leading up to complete system rethinks.
Phase 1: Reducing Plastic Use
Replaced plastic pouches with paper-based liners for dry snacks
Switched to glass jars for pickles instead of PET bottles
Moved from shrink-wraps to cloth wraps and jute ties for gift boxes
Phase 2: Introducing Compostable Materials
Trialed cornstarch-based bags for sweets like Putharekulu and Laddus
Used Areca palm leaf trays for select combos
Developed recyclable corrugated boxes with vegetable dye printing
Phase 3: Sourcing Sustainably
Partnered with local carton manufacturers using recycled pulp
Procured organic cotton muslin pouches for masalas and spice powders
Worked with Indian paper artisans for handwoven outer packaging
| Product Category | Packaging Material | Eco Feature |
|---|---|---|
| Laddus & Sweets | Kraft paper boxes, muslin liners | Compostable, reusable |
| Pickles & Chutneys | Glass jars with metal caps | 100% recyclable |
| Snacks (Murukulu, Chudva) | Paper pouches with corn-based film | Biodegradable inner lining |
| Putharekulu | Banana leaf wrap + kraft outer | Traditional, organic |
| Spice Powders | Organic muslin bags in kraft tubes | No plastic, breathable fabric |
| Gift Boxes | Jute rope, handmade paper, cotton cloth | Biodegradable, low-carbon |
Supporting Sustainable Sourcing
Beyond packaging, we are just as committed to eco-conscious sourcing. Every step, from farm to shelf, is designed to minimize environmental impact:
Ingredient Sourcing:
Partner with Telangana farmers for fresh, local produce
Use seasonal harvests to avoid artificial storage methods
Promote pesticide-free urad dal, jaggery, sesame, and millets
Supply Chain Ethics:
Shorten transportation distances through hyper-local networks
Reduce warehouse waste with batch-wise inventory management
Enable farmer training on soil health and organic inputs
Community Empowerment:
Employ over 70% women in packaging and sorting
Upskill artisans to create eco gift wraps and trays
Invest in biodegradable materials manufacturing at village-level units
Eco Innovation: How We're Leading in Sustainable Snack Packaging
We’ve developed a suite of innovative packaging practices tailored to Indian snacks:
1. Custom Kraft Folding Boxes
Designed for Laddus and Besan sweets, these foldable kraft boxes hold structure without plastic reinforcement.
2. Rice Husk Labels
Used for branding, these biowaste-derived labels break down within 12 weeks.
3. Hybrid Combo Packs
We now offer multi-snack boxes with compartmentalized areca trays—ideal for eco gifts.
4. Zero-Waste Pouches
Working with start-ups to design home-compostable snack pouches—fully dissolvable within 6 months.
5. Edible Seals for Pickles
Yes, we’re testing starch-based edible seals that can either be consumed or dissolved in hot water.
Why It Matters to You: The Conscious Buyer
You, our customer, are no longer just looking for taste—you want:
Sustainable food packaging in India that doesn’t add to the landfill
Clean label products that align with your values
Gifts with purpose, not just packaging
That’s why we’re transparent about what goes into your snack and how it reaches you. Our QR code-enabled tags will soon show sourcing and packaging info per item.
Aligning with Corporate Sustainability Goals
For companies looking to align with CSR or ESG (Environmental, Social, and Governance) standards, our products are ideal for:
Corporate Gifting during Diwali, Onam, Holi
Employee Wellness Hampers
Client Welcome Boxes with zero-waste packaging
All our gifts come with:
Custom branding options (on eco-friendly materials)
Traceable sourcing reports
Carbon-reduction packaging breakdowns
Testimonials from Eco-Conscious Buyers
"I was amazed to see not just the sweets but the box and wrapping were compostable. It’s the kind of brand I want to support." – Leela R., Mumbai
"We gave our entire HR team Savithramma’s gift kits this Diwali. The no-plastic promise impressed our global clients too." – Ankur P., Bengaluru (Corporate buyer)
"Even the string was jute, and the printing on the box used vegetable dye. Thoughtful and beautiful." – Sahana M., Pune
Step into the world of Savithrammas, the online incarnation of Sreedevi Swagruha Foods, rooted in the rich culinary heritage of Telangana Pindi Vantakalu.
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